marketing pattern
About
Company / team / mission page.
When to use it
/about. Builds trust, hiring, story.
- Mission statement above the fold
- Team faces visible
- Clear contact path
Layout regions
- header
- hero
- Mission statement + supporting paragraph
- story
- Long-form content
- team
- Team grid
- cta
- Hiring or contact link
- footer
States
- default
- Static content
Example
<><Hero /><Story /><Team /><HiringCTA /></>The full About pattern specifies 1 exact microcopy string, 1 motion spec, 3 composition rules — all gated behind the full recipe. Get the full recipe.